Founded in Santa Barbara, California in 1998, CJ (formerly Commission Junction), continues to lead the industry as the largest, most trusted name in global performance marketing, specializing in affiliate marketing technology and services.
Many IR500 brands choose to work with CJ.com compared to nearest competitor.
An online affiliate marketing company owned by ValueClick, Inc., Commission Junction is one of the largest affiliate networks in North America.
Commission Junction matches merchants or service providers who sell products or services on the Internet with affiliate partners who would like to promote them. Much like vendors at ClickBank, the merchants are often publishers, and each product link has an assigned fixed or percentage-based commission.
Internet Retailer's Top 500 Guide to Retail Web Sites found that more marketers used Commission Junction than they did the next two affiliate marketing providers combined. The report also said performance marketing continued to be one of the most cost-effective channels for driving online revenues. As a result, top retailers continue to use Commission Junction.
Fifty percent of the top 500 retailers run affiliate programs through Commission Junction. Commission Junction powers more of these affiliate programs than any other single network provider and is the preferred provider in the majority of the marketing categories Internet Retailer tracked, including apparel/accessories. Books/CDs/DVDs, computers/electronics, flowers/gifts, hardware/home improvements, health/beauty, office supplies, specialty/nonapparel, sporting goods and toys/hobbies.
Commission Junction solidified its reputation by building a solid base of advertisers who represent a wide range of large retail markets as well as thousands of niche markets.
This variety of offerings has made the company particularly appealing to affiliates who tend to build small but loyal followings, yet want to make a profit.
source: Get Rich Click, Marc Ostrofsky
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